# Every brand, every aggregator, on one screen.

> A ghost kitchen runs four brands, three aggregators and one prep line at once. Papaya pulls every Grab, LINE MAN and direct order onto a single ticket rail, routes prep by station, and tells you food cost per brand — so you’re cooking, not tabbing between tablets.

`Aggregators on one rail` · `Prep by station` · `Food cost per brand`

## At a glance

- **Aggregators on one rail** — Grab, LINE MAN and direct in one queue
- **Multi-brand menus** — Four storefronts, one kitchen catalogue
- **Prep by station** — Tickets routed fry, cold, pack
- **Food cost per brand** — Margin tracked brand by brand

## Three things that slow a multi-brand kitchen — sorted.

A delivery-only kitchen lives and dies on ticket throughput and margin per brand. These are the three frictions that cost a cloud kitchen most, and how Papaya removes each one.

- **A tablet per aggregator** — Grab on one screen, LINE MAN on another, direct orders on a third. Staff jump between them, miss tickets, and acceptance times slip past the platform’s window.
  - Fix — **One rail for every channel**: Grab, LINE MAN and direct land in a single queue via Deliverect, time-stamped and colour-coded by brand.
- **Shared kit, scrambled prep** — Four brands share one fryer and one cold line. Without routing, tickets pile on whoever grabs them and the wrong items go out together.
  - Fix — **Route each item to its station**: Every line item fires to fry, cold or pack, so each station sees only its own work and nothing stalls.
- **No idea which brand actually pays** — Aggregator commission, packaging and shared ingredients blur together. A brand can look busy and still lose money on every order.
  - Fix — **Margin tracked per brand**: Food cost and commission roll up by brand, so you can see which storefronts earn and which to cut.

## The parts of Papaya a cloud kitchen leans on.

- **Every channel into one ticket rail.**: Aggregator and direct orders arrive in a single live queue, sorted by brand and prep time. Your line works one screen instead of three tablets that each beep on their own.
  - Grab, LINE MAN and direct orders in one queue
  - Colour-coded and labelled by brand on every ticket
  - Direct ordering link per brand, no aggregator commission
- **Deliverect integration and prep built for stations.**: Connect every aggregator through Deliverect once, then route prep tickets to the right station — fry, cold, pack. Menus, stock counts and 86s push back to the platforms automatically.
  - One Deliverect connection feeds all aggregators
  - Tickets route to fry, cold or pack stations
  - 86 an item and it goes unavailable across every storefront
- **One ingredient store, food cost per brand.**: Shared ingredients deplete from a single store as each brand sells, so counts stay honest across four menus. Food cost and waste report per brand, not just per kitchen.
  - Shared ingredients deduct across every brand
  - Food cost percentage broken out brand by brand
  - Low-stock alerts before a station runs dry mid-shift
- **Ask which brand and which hours actually pay.**: Pull margin, prep times and aggregator mix in plain language, without exporting to a spreadsheet. Useful for deciding which storefronts to keep and when to staff up.
  - Margin by brand and by channel on request
  - Prep-time and reject-rate trends per aggregator
  - Demand by hour to set prep and staffing

## More tickets out, clearer margin.

- **+31%** — tickets per shift once channels run on one rail
- **7m** — average ticket-to-handoff across brands at peak
- **3** — aggregators fed by a single Deliverect connection
- **−22%** — ingredient waste with one shared stock store

_Aggregate figures from Papaya cloud-kitchen sites; results vary by venue._

> "We were running four brands off three tablets and missing Grab tickets every lunch. Now everything lands on one rail, the fryer and cold line only see their own items, and at month-end I can finally tell which brand is actually making money."
> — Kitchen operations lead, Multi-brand cloud kitchen · Bangkok

## Good to know

The things every cloud-kitchen operator asks before switching their order flow.

**Does it connect to Grab and LINE MAN?**

Yes, through Deliverect. You connect each aggregator once in Deliverect and Papaya receives the orders on one rail. If a platform you use isn’t covered by Deliverect in your market, tell us and we’ll confirm before you commit.

**Can one kitchen run several brands?**

Yes. Each brand is its own storefront with its own menu, but they share one kitchen catalogue and one ingredient store underneath, so a shared item is counted and costed once across all of them.

**How does prep routing work with shared equipment?**

You map each item or modifier to a station — fry, cold, pack, and so on. Tickets split so every station sees only its own items. It works best when your prep is genuinely station-based; a single all-rounder line gets less out of it.

**Will food cost really be accurate per brand?**

It’s as accurate as your recipes and counts. If each menu item has its ingredients mapped, Stock deducts from the shared store on every sale and rolls cost up by brand. Aggregator commission is included; one-off costs like packaging you set per brand.

**What happens if an aggregator or our internet goes down?**

Tickets already received keep firing locally and sync when you reconnect, so a brief outage won’t stop the line. If an aggregator’s own platform is down, orders simply pause on their side until it’s back — that part is outside any POS’s control.

## Cook more, tab-switch less.

Connect your aggregators through Deliverect, put every brand on one rail, and route prep by station before your next lunch rush. Start free, add what you need.

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Source: https://www.papaya.co.th/solutions/cloud-kitchens